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Business to business (B2B) sales masterclass *SkillsFuture Credit Eligible
Course welcome and introduction
Welcome to the course (1:24)
Two exercises to start the course (2:34)
Business idea fundamentals
How to brainstorm business ideas (6:45)
How to get feedback about your business ideas the right way (11:12)
How to get industry experts to give you feedback on your business ideas (4:38)
Ways to tell if your business idea is good (8:04)
3 types of business risk to be aware of (7:59)
What to do if you have too many business ideas (8:10)
Different types of business ideas (6:51)
Abundance mentality (4:46)
My own mistake of choosing a business niche when I was a young entrepreneur (4:13)
Building momentum (3:41)
How to pitch your ideas for max result (4:39)
How to protect your intellectual property
How to protect business ideas and other intellectual property (3:13)
Protecting your business by creating a moat - strategy (3:11)
Creating barriers to entry (4:07)
How to write a business plan
What exactly is a business plan (8:01)
When do you need a business plan? (5:40)
What is a business model (5:37)
How long should a business plan be? (3:13)
The executive summary of a business plan (1:05)
Product section of a business model (3:03)
Product considerations in the real world (3:35)
What stage of starting are you in? (1:01)
Your target market size (10:23)
How to identify your target market (7:29)
Marketing plan section of your business plan (8:30)
Where will your revenue come from? (7:14)
Founding and management team (8:36)
Your competition (7:27)
How to calculate your profit margin (0:50)
Cash flow statement (3:53)
Previous company funding (1:54)
Your company's unit economics (4:45)
How to calculate the gross profit, net profit, and bottom line (3:13)
SWOT analysis (3:38)
Fundraising
Understanding how much money you have to raise (5:04)
Bootstrapping your business (5:40)
Raising money from loans (6:20)
Raising money from grants (5:06)
Raising money form investors (6:40)
Raising money from donations and crowdfunding (8:30)
Generating cash from the revenue of the business (4:18)
Creative way to raise money from future customers (2:39)
Ways to raise money form events and workshops (2:39)
Funding your business by getting a job? (2:52)
Website to find investors (6:47)
Business registration and company formation
Should you register your business? (3:10)
Bringing your idea to reality
Two websites where you can find technical co-founders (2:29)
3 ways to do your product/business launch (7:19)
Pros and cons of being first to market (4:48)
Customer development methodology by Steve Blank (3:35)
Lean start-up model with Eric Ries (4:22)
How to choose a great website domain name (5:17)
How to choose a great business name (6:06)
What to do if you have no business experience (3:58)
How to create a mobile app or technical product on your own (6:04)
My strategy for dealing with people who want big discounts (2:53)
Increasing the lifetime value of your customers (7:14)
How to boost your productivity (2:59)
My own journey and case study of going from failure to success
My failure stage (3:06)
Finding growth (6:01)
Challenges generating enough cash (4:45)
Finally getting to my business success (6:20)
Learn from my own mistakes and failures
One of my early business failures (6:47)
Creating your business model with the business model canvas
3-tier business model to start by keeping things simple as can be (7:14)
Explaining the business model canvas (1:33)
Value propositions (3:41)
Customer segments (2:12)
Channels (3:37)
Revenue streams (6:09)
Customer relationships (9:27)
Key partners (2:56)
Key activities (5:05)
Key resources (4:06)
Cost structure (5:31)
Summing up business modeling (0:57)
Common real-world business model examples (12:33)
13 principles from Napoleon Hill
Principle 1 (5:53)
Principle 2 (4:03)
Principle 3 (5:01)
Principle 4 (4:41)
Principle 5 (7:34)
Principle 6 (6:21)
Principle 7 (3:31)
Principle 8 (4:50)
Principle 9 (2:06)
Principle 10 (3:12)
Principle 11 (3:31)
Principle 12 (4:10)
Principle 13 (3:04)
My tips on how to become a stronger and better entrepreneur
Reversing the no mentality (4:11)
Dealing with stress (6:44)
Dealing with failure (4:00)
Understanding the amount of work there will be (1:32)
Motivation (1:30)
Managing your health as an entrepreneur (4:52)
Hard work and building productive habits (4:20)
What kind of an entrepreneur are you? (1:36)
The simple secret of how to become a successful entrepreneur (0:42)
What kind of people to surround yourself with (3:01)
Visualizing success and daydreaming (1:51)
Common reasons entrepreneurs fail - don't make these mistakes (2:33)
My real advice on what to focus on in order to succeed (1:39)
How to boost your productivity (2:59)
My strategy for dealing with people who want big discounts
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